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Robert J. Geoghan
President & CEO
When
Bob Geoghan founded the Quarterback
Club of Washington, D.C. in 1965, he had
no idea what he was about to begin. The
Quarterback Club is a non-profit, social
sports organization specifically hosting Washington
Redskins Luncheons during the football
season. The highlight of each season is the
popular Redskins Player-of-the-Year
awards dinner held annually in late
December. It was just the first event of many
that would take him all over the country.
Nine
years later, Mr. Geoghan founded Sports
America, Inc., a sports event
management and marketing firm, in 1974 with
the first Capital Classic and he still serves
as President/CEO. [read
more]
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Wayne Ellis
Vice-President of Marketing
Wayne
Ellis, Vice-President of Marketing
for Sports America Inc., brings 15-plus
years of marketing experience to the team. He’s
responsible for bringing fans and families across
the nation into the Sports America Network –
and delivering to them the best that the world
of sports has to offer. To achieve this goal,
he’ll employ an
e-commerce model which he helped develop for
a multi-national publishing company that has
replaced traditional direct marketing methods
to account for 70% of the company’s $300
million revenue.
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Tom
Deutsch
Vice-President of Business Development
Tom
Deutsch, Vice-President of Business
Development for Sports America Inc.,
brings more than 10 years of successful business
development expertise to the team. Specifically,
he’s developed and executed strategic
plans for businesses in the Biotech, IT, and
Finance arenas, helping organizations in these
industries grow from inception to operations.
Corporations he has worked for include IBM,
Siemens Medical (SMS Corp), McKesson-HBOC, CRYO-CELL
International, and Raymond James & Associates.
Experience from these relationships provides
him with the critical skills needed to build
both the participants and membership for the
Sports Savers Club.
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| Sports
America’s Operations Division operates out
of Winchester, VA doing business as Blue Ridge Sports
& Entertainment |
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David
Gardiner
Chief Operations Officer
David Gardiner began his sports management career in 1992 when he accepted a two-year internship with Van Wagner Sports and Entertainment, LLC. In 1993, after graduating from Shepherd University, Mr. Gardiner accepted a position with the Denver Nuggets of the NBA working to build their season-ticket base. After one year with the Nuggets, Mr. Gardiner returned to Van Wagner as an Events Coordinator. Twelve months later, 1995, he was promoted to Vice President, Marketing/Events, where his responsibilities included event management, contract negotiation, sponsorship acquisition, promotion, marketing and advertising. Three years later, in 1998, he was promoted to Senior Vice President. In 2002, Mr. Gardiner formed Blue Ridge Sports & Entertainment. Today, he is Blue Ridge’s president and COO of Sports America, Inc.’s operations. |
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Lou
Lacy
Vice President of Events Marketing
Lou
Lacy is a 1993 of the University of Virginia
with a Bachelor of Arts Degree in Art History.
In 1995, he received his Masters Degree in Sports
Administration from the University of Tennessee.
Mr. Lacy became an Event Coordinator with Van
Wagner Sports & Entertainment, LLC in 1995
– where he met Mr. Gardiner. He was quickly
promoted to Director of Marketing in 1996 and
his areas of responsibility and expertise include
event scheduling, game logistics, contract negotiation,
marketing and advertising. He has since been promoted
to Vice President of Events for Blue Ridge Sports
& Entertainment, Inc. |
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Ronnie Snook
Sponsorship and Events Coordinator
Ronnie Snook began his sports management career at Van Wagner Sports and Entertainment, LLC, working as an intern for Mr. Gardiner and Mr. Lacy. During his internship, Mr. Snook focused on sponsor acquisition, advertising and event operations. In 2001, upon graduation from Shepherd University with a Bachelor’s Degree in Sports Management, Mr. Lacy became a contract employee with Van Wagner, then later for Blue Ridge Sports & Entertainment, Inc. Five years later, in 2006, Mr. Snook finally joined the Blue Ridge family. Today, he’s responsible for sponsor acquisition, marketing, advertising and event operations. |
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